This past weekend was Purim, a holiday full of laughter, parody and dress up. Fittingly, many Jewish groups release Purim videos and plays to tell the story of Purim in different fanciful ways.
One video stood out from the crowd this year, a video called “We Doin’ Purim” by a group called Bubala Please. The video, a parody, features Latino and African American Gangbangers from the LA ghetto rapping about Purim complete with four letter words, Yiddish sayings, and the objectification of women. On one level, the video is highly offensive. The F-bomb and the N-bomb are dropped several times, and there are very crude sexual references including a shot of “Esther” holding a large triangle shaped hummantashen over her (clothed) vagina.
But the discomfort the video elicits is not just because of these racial and sexual stereotypes which most liberal Americans will have a knee jerk negative reaction too. The video is discomforting because in some ways it gets at the dark underbelly of the Purim story. In most communities today, Purim is a “fun” holiday aimed mostly at children. They dress up, and for once get to misbehave in synagogue yelling out during services and dancing around. But if you look closely at the Purim story, it is not for children’s ears. This is a story about sex, violence, and the abuse of power. It opens with the King throwing a drunken orgy, moves on to his picking a girl out of his haram of virgins, and ends with the Jews rampaging and killing thousands of people. Telling the story through gangsta rap which embraces sex and violence is appropriate.
Then there are the power dynamics on display in both the Purim Story and this parody video. The story itself is the triumph of the lowly over the powerful. A commoner, Mordechi, and his niece, Esther, manage to over throw a powerful advisor to the King, and gain the king’s ear and political power. The underdog becomes powerful. Gangsta Rap, whether we like it or not, is a vehicle for the African American and Latino gang communities to show how the underdog has gained power though violence and domination of others. To have these rappers mixing in yidishisms and telling a Jewish story conveys this power to the Jewish community which historically is also seen as the underdog. Again the method of using Gangsta Rap to tell the Purim story of triumph of power makes sense.
I think the video is offensive, and smart, and funny all at the same time. For me the essence of Purim comes through. This video throws off our equilibrium – Gangbangers are rapping “Hommies Nashing Hummantashen – We Doin’ Purim!” What? Really?
Having been warned about its offensive content, watch the video if you choose, and make up your own mind, offensive or good fun?